WWIBWHY WASN’T IT BETTER?
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WWIB / MEDIA KIT

Why Wasn’t It Better?

Weekly long-form movie conversations with host Patrick Darms and co-host Anton Paras.

14K+Monthly downloads & streams
6,500+Listening hours per month
200+Evergreen episodes

Audience

Primary demographic: men ages 35–65. Primary platform: Spotify (85%). Release schedule: weekly.

Why sponsor WWIB?

A loyal long-form audience, an evergreen catalog, and flexible host-read ads, episode sponsorships, and custom integrations. Professionally produced audio and video.

Figures from the August 2026 WWIB media sheet.

Contact Patrick Darms